09.12. 07

ÁTVR opens a new website

Recently, the State Alcohol and Tobacco Company of Iceland (ÁTVR), which runs 47 liqueur- stores in Iceland, opened a new website, www.vinbud.is that TM Software developed and set up. The website was built in the Business Content Management System, ContentXXL, and is designed to provide ÁTVR’s customers with even better information and service as well as simplifying the Internet store system.

According to Hreinn Eggertsson, project manager at TM Software, this is the first phase in the set up of the improved website yet more innovation will be set up in the near future. The main goal is to make the website simpler and more user friendly for ÁTVR’s customers and employees. “This first phase includes set up of a connection between ÁTVR‘s business solution, Microsoft Navision Dynamics, and the Business Content Management System, ContentXXL. All viewable information on the website is obtained from the business solution. Any change, such as price and quantity, are made in Navision. Real time connection between the website and Navision ensure that the product information on the web is always up to date”. All accounting systems can be connected to ContentXXL.
 
ÁTVR‘s customers can now browse through most of ÁTVR‘s products and categorise them in various ways. A specific help search, one of the first in Internet stores, helps users to categorise e.g. wines according to regions and food match. This help search is very interactive and changes the search results without redownloading of the website after each change.

The website also contains traditional information that is stored in the content management system such as address and the opening hours of the liqueur stores. The website contains various interesting information on food and wine, the publication Vínblaðið, information from wine advisors, making and the handling of wines etc. The website is very dynamic and ÁTVR‘s goal is always to have new material for customers. “Our cooperation with TM Software has been very pleasant and TM Software’s specialists have served us very well. We are very pleased with the outcome and are positive that our customers will share our opinion. Our goal is to continue our current ways and make www.vinbud.is one of the most elegant website in Iceland,” said Jóna Grétarsdóttir, marketing manager at ÁTVR.

The next development phase will be to set up an Internet store, improve the search efficiency and continue with the normal development of the website. Suppliers will also have access to a special website where they can see sales figures etc. that are also connected directly to the Navision, accounting system.



 

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